Hisense ULED, laser cinema won the annual quality and technical achievement award

On December 23, at the "2015 China Flat Panel TV Industry Conference" co-sponsored by the China Electronic Chamber of Commerce and the Institute of Electronic Technology Standardization of the Ministry of Industry and Information Technology, Hisense's 65-inch XT910 series ULED TVs were recognized for their outstanding technical advantages and outstanding market performance. “Top Ten TV-TV Products of 2015-2016” ranked first; Hisense 100-inch Ultimate Laser Theater TV won “2015-2016 TV Industry Technical Achievement Award”, and Hisense ULED and laser cinema TV became 2015 China TV Market Two of the most flagship products on the color.


In 2015, the market pressure on color TVs doubled. Each major color TV company sought industrial transformation, developed new display technologies, and pursued differentiated competition to become the main tone of the TV market in 2015. Based on the independent innovation of display technology, Hisense introduced laser theaters and ULED TVs with independent core technologies. It has been actively deployed in the current and future color TV market, leading the trend and trend of the color TV market and being sought after by users at home and abroad.


Hisense is the world leader in display technology, which is to rely on its own core technology to continuously improve the quality of television. Hisense ULED achieves high dynamic range, high color gamut, high definition, and high motion fluency display through backlight multi-zone dynamic control, peak brightness control, and backlight scanning control technology, and improves the LCD TV display image quality to world-class level. , achieved beyond the OLED display.

Especially the Hisense XT910 series ULED TV, equipped with Hisense's unique ULED dynamic backlight control technology, and effectively integrates the three major hot spot display technologies such as quantum dot technology, surface display technology, and 4K display technology to become the banner of high-end products in the color TV market. . In the international market, Hisense ULED also won the full house color, the French third-party evaluation agency AVCESAR made a six-star top evaluation of Hisense ULED TV.

Hisense began to lay out laser display technology in 2007. At present, it has obtained 141 core patented technologies. The core laser optical engine is 100% self-developed and designed. The entire R&D, design, and manufacturing are completely autonomous and controls 70% of the product cost. In December 2013, Hisense promoted the establishment of the Laser Display Standards Group (T C110 W G10) by the International Electrotechnical Commission and became the leader of the unit. In September this year, he led the establishment of the National Standard Group for the Standardization of Laser Display for the Standard Panel Technical Committee. Hisense has won the Technology Achievement Award of China's color TV industry for its outstanding cinema in laser display technology and products.

Hisense's 100-inch Ultimate Laser Theater TV with reflective imaging and supporting Fresnel passive optical screens allows users to watch healthier and more comfortable. Its price and power consumption are about 1/10 of the similar size LCD TVs. And 1/2, the price advantage is very prominent.

Since the beginning of this year, Hisense TV has become one of the most outstanding brands in the global color TV market through independent innovation and differentiated competition. According to the statistics of DisplaySearch, as of the third quarter of this year, the shipments of Hisense TV leaped to the top 3 in the world market. In the high-end markets such as 4K and curved surface, Hisense also ranked the top three in the world; in the domestic market, Hisense TV has been continuously The first year sales. In the smart TV market, Hisense's smart TVs not only maintained their share, but also accumulated more than 13 million smart TV users, becoming platforms and gateways affecting more than 100 million people.

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