—— Interview with Mr. Wang Yuewen, General Manager of Ford Ming Lighting Co., Ltd.
In the spring of 2007, the competition in the lighting and lighting industry was more intense. Various manufacturers and enterprises did not want to do everything they could to attract people's attention. Various meetings, forums and other activities continued. As the old lighting company in Beijing, Ford Ming Company has been focusing on the research and development of its new products. It is far from this war without a smoke. Today, reporters have the honor to interview Ford Ming’s general manager Wang Yuewen, the moment he stepped out of the company’s door. It seems to understand why Ford Ming has been developing steadily in the lighting industry for a long time.
Reporter: Since its establishment, the company has maintained a good development trend in China's undulating lighting industry. How does the company do this, and what is the management philosophy?
Mr. Wang: Since the company entered the lighting industry in the 1990s, it has experienced hardships and bumps from scratch, from small to large. However, the company always follows the forefront of the industry, striving for steady development, actively developing and cultivating marketing networks, expanding national and overseas business, strengthening industry exchanges, continuously developing new products to market, striving to build independent brands, and occupying consumers' markets with brands. Often "integrity-based, cast brand" is the company's management philosophy.
Reporter: With China's accession to the WTO, foreign lighting brands are flocking, and the competition in China's lighting industry is more intense. What is the company's core competitiveness and where is the competitive advantage?
Mr. Wang: With the integration of the market, domestic and foreign enterprises will be willing to perform on the same stage, and competition will become increasingly fierce. The company should first actively participate in the integrated family, train and train a group of more professional management team, and absorb the essence of more industries for my use. Turn all kinds of disadvantages into advantages. Mature market network technology, high quality and low price products and excellent after-sales service are the advantages of the company.
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