Matsushita Electric Industrial Co., Ltd. announced that it will launch about 300 new LED lighting products in the spring of 2009 to strengthen its LED lighting business. This will expand the company's 2009 LED lighting fixtures to approximately 700 models.
The new products will be used in a wide range of applications such as homes, shops, facilities, disaster prevention and outdoor. The residential product cluster provides full LED lighting for the home, and the product range outside the home can support lighting in any location.
Matsushita Electric strives to achieve sales of LED lighting business in 2010 to around 15 billion yen. About twice the current level. Specifically, it is about 10 billion yen in Japan and about 5 billion yen overseas. In addition, the overall sales of the LED lighting business in 2012 will strive to reach 30 billion yen. Panasonic Electric Works also strives to increase the proportion of LED sales in overall sales to approximately 5 times in 2012, reaching 10%. To this end, we will strengthen cost competitiveness by reducing the procurement cost of LED chips.
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