Due to the serious arrears of customers, the final failure to recover into a "dead account" is not only a minority, which not only seriously affects the daily operations of the enterprise, but also has a serious impact on the supply chain capital turnover, and ultimately the development of the enterprise.
Recently, some people in the industry in the high-tech LED industry group spit, in order to collect money, they had to sleep in the car for several days to wait for a boss to pay. It seems that the work of dunning is not only a brainpower but also a physical activity.
Under the situation of “difficult sales and more difficult to pay backâ€, many companies have already adopted “recovery†as one of the important indicators of performance appraisal of their sales, and once again face an important threshold for reshuffle in the industry, and do a good job of avoiding accounts. Risk can guarantee good capital turnover.
In fact, most enterprises have experienced the situation that the internal account cash flow is tight due to the extension of the account period. Then, how to evaluate the lending problem has become a difficult problem.
In the view of Deming Micro General Manager Yang Dong, the lending policy is a double-edged sword. Everything has two sides. It is for performance and market. You don’t lend money. Other companies are waiting for loans. Therefore, they are completely unpaid and completely It is not advisable to rely on the way of lending to win the market. Whether the quality of the product is too good is an important weight for determining the account period.
In order to ensure the steady development of enterprises, some companies' business strategies put risk control first, and scale or profit is second. Whether the products are competitive or not, ultimately determines whether the company is strong or not in the supply chain cooperation.
“Optimizing product structure, practicing internal strength, and making advantages without scale is the foundation of enterprise development.†Wu Jie, general manager of Delipu, said, “It is recommended to build a good team, optimize the supply chain, optimize customers, and do some high quality. The product."
It seems that in addition to improving capabilities from a product perspective, strict screening of customers and optimization of customer structure have become common choices for current enterprises.
According to Chen Yongsheng, general manager of Jieguo New Materials, under normal circumstances, enterprises have established a comprehensive evaluation system for screening customers, such as customer reputation in the industry, management, asset value, product competitiveness and even their views on the industry. Wait.
“The company has recently begun to work hard to rectify customers and has given up a number of customers who have poor returns and financial strength,†Chen Yongsheng said.
And an industry insider is even more ridiculous. "For customers who don't need to collect money to pay the bill, customers will continue to support them next year. For customers who can also remit money on time, they will continue to cooperate happily next year; and they are still indifferent to repeated reminders. Cooperation can only stop here."
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