Five reasons why Google Wallet will succeed

Reason one: smart phone tide pulls NFC to achieve leap

In the past seven or eight years, there have been more than 40 NFC-enabled mobile phones on the market, but this number has not achieved a significant leap. But now, with the rapid spread of smartphones, everything has changed dramatically. Steve Owen, vice president of sales and marketing for NFC chip supplier NXP Semiconductors, said: "This is because smartphones have great advantages in terms of display interface and application richness compared to traditional mobile phones. The NFC feature enables smartphones to better interact with the digital world and the physical world."

At present, the four major mobile phone suppliers in the world have actively deployed NFC functions in the next generation of smart phones: NOKIA has turned to Microsoft's operating system, but still announced that all future mobile phones will support NFC functions, Google 2.3 and future Android operating systems. Will be compatible with NFC, RIM also announced the launch of the NFC-related BlackBerry in the second half of this year. Although Apple has not released related products for the time being, there is news that the company is already in close contact with NFC chip suppliers, so the iPhone 5 is likely to have corresponding functions.

The latest forecast from market research firm IHS iSuppli also shows that global NFC mobile phone shipments will reach 93.2 million units in 2011, and shipments will reach 544.7 million units by 2015. This means that 30.5% of mobile phones shipped in 2015 will have the ability to use NFC technology for mobile commerce.

By 2015, global NFC mobile phone shipments will reach 544.7 million units.

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