Guangdong New Deal: All Public Sector Replacement of LED Lighting in 3 Years

The reporter learned yesterday that Guangdong Province will be forced to replace LED lighting in the public areas of the province for three years, involving all government agencies, hospitals and schools, and the Pearl River Delta region will be completed within two years. It is reported that the deputy governor will sign "responsibility forms" with local governments.

In the interest of policies, relevant experts believe that whether or not the Buddhist enterprises can develop in the current round of favorable policies and overcapacity coexist, and fundamentally still rely on technology brands. In addition, we must also solve the problem of market congestion. Whoever dredges the LED application market will win.

According to industry sources, the strongest place for several major LED companies in Foshan is brand and market channels. If Foshan takes a step-by-step approach in the application field, it will help expand Foshan's position in the LED field. However, before the LED enters home lighting, it must occupy the commercial area.

The government boosted: From street lamp renovation to public indoor lighting The LED industry spent 2011 in doubt about overcapacity and serious reliance on street lighting projects. According to statistical data released by industry-related research institutes, the output value of China's LED industry reached 154 billion yuan in 2011, and its output increased by more than 50% year-on-year. According to the “12th Five-Year Plan” of the National New Material Industry Development, the output value of the LED industry in 2015 will reach 500 billion yuan.

However, last year's shrinking overseas markets, the collapse of more than 400 LED companies in Shenzhen, and the owner of a LED company in Nanhai, Foshan, have given a warning to the industry, which accounts for 70% of exports. How to digest such a large capacity? The cultivation of the domestic market, especially the indoor lighting market, is particularly urgent.

Yesterday, Wen Shangsheng, an expert bank expert from the “863 Program” of the Ministry of Science and Technology, disclosed to the reporter that the Guangdong Provincial Science and Technology Agency conveyed the above-mentioned latest industrial policy on February 13. Wen Shangsheng said that the government has boosted the indoor lighting that has been extended from street lamps to public areas, which will accelerate the market cultivation of LED interior lighting.

According to a survey conducted by the pilot cities of “Ten Cities and Ten Thousand People”, currently 37 pilot cities have implemented more than 2000 demonstration projects, and more than 4.2 million LED lamps have been applied.

Industrial development: It depends on the commercial market and home lighting, but people in the industry say that the street light renovation project can only digest about 10% of the production capacity, while the commercial lighting market and home lighting are currently less than 1%. The long-term development of the industry ultimately depends on the commercial market and Home lighting to promote.

Liu Xingming, director of Foshan Lighting, told reporters that this year is the year of LED indoor lighting cultivation, the company will make great efforts to promote LED commercial indoor lighting.

In fact, the two blockers of LED interior lighting - "bulb price" and "short life expectancy" problems are gradually drifting away. The price of LED bulbs fell sharply last year due to competition from excess capacity. According to statistics, the average price of LED products has dropped by 21%. Zhao Xiaocheng, director of the Zhaoxin Group, said that there is still room for price drop due to the intense competition from the upstream and downstream markets.

For the problem of “short life span”, Wu Yulin, president of the Foshan Lighting Association, told reporters that the modular production of LED light sources solved this problem. In the event of a lamp failure, consumers can replace the cheapest regulator part on their own without having to replace the entire lamp.

However, LED still faces the problem of standard unification, and the interchangeability between products of different manufacturers is poor. "If you form a standardized production, then LED is not far from indoor lighting." Wu Yulin said. It is understood that the Foshan Lighting Association is jointly working with several companies to solve the problem of standardized production.

EMC model It is understood that the use of electricity savings to pay for lamps and lanterns method EMC model to promote LED, so that customers, banks, LED companies can benefit, allows the government to obtain tax revenue and energy-saving emission reduction without investment Goals, achieve a win-win situation. It is reported that public areas lighting transformation will still adopt the EMC model. However, unlike before, the cooperation will be led by China Southern Power Grid Energy Company as a financing party and purchaser. This will reduce government pressure and the risk of LED companies.

Policy is favorable: Foshan can take a step forward in the field of application Foshan LED companies should seize the opportunity to win in the industry reshuffle? Wen Shangsheng believes that local governments must actively guide enterprises to improve their internal strength. Wen Shangsheng believes that the problem to be solved is market congestion. Whoever dredges the LED application market will win. "The local government should consider more suitable policies for the local community. The advantage of Foshan is application. It is not necessary to do a full-scale industrial chain. It is most practical to plan the application areas."

Wan Xiaocheng also believes that the strongest place for several major LED companies in Foshan is brand and market channels. If Foshan takes a step-by-step approach in the field of application, it will help expand Foshan's position in the LED field. But before LED enters home lighting, it must occupy the commercial field. Especially in factories, schools, hospitals, shopping malls where lighting takes a long time, energy-saving effect is obvious, especially for the promotion of LED.

“So, we hope that the Foshan government can introduce incentive policies and devolve into the lowest tier in the commercial sector. Not only LED is promoted in public areas such as public institutions, but also malls and factories are encouraged to participate. The operating mode can refer to the EMC of street lamps. Contract energy management model, said Liu Xingming, director of Foshan Lighting.

Wu Yulin believes that in the face of opportunities, whether or not the Buddhist enterprises can develop in the context of this round of favorable policies and overcapacity will fundamentally rely on technology brands. There are five major listed companies in Foshan. Technology and brand have a place in the country. If they join forces together, Foshan has the opportunity to create a regional brand.